Roby is one of the most decorated players in rugby league history. Across a remarkable 20-year career at St Helens R.F.C., he made 551 appearances, a club record and the most in the Super League era. His honours include six Super League Championships, four Challenge Cups, eight League Leaders’ Shields, two World Club Challenge titles, the 2007 Man of Steel award, and two Harry Sunderland Trophies.

With both CBS and Roby sharing proud St Helens roots, the partnership reflects the values of dedication, teamwork, and excellence that define the company and Roby’s career alike.

Stand C70 is the place to be at this year’s Data Centre World. Whether you’re a lifelong rugby league fan or simply looking for a break from the exhibition floor, the CBS stand offers something a little different. Take on the CBS prize grabber for your chance to win some fantastic prizes, including a signed rugby ball or a St Helens R.F.C. team shirt, perfect memorabilia from one of the sport’s most successful clubs. And with James Roby on the stand, it’s a rare opportunity to meet one of rugby league’s all-time greats, hear his story first-hand, and grab a photo with a true sporting icon.

Of course, the CBS team will also be on hand to talk about the company’s growing capabilities across the data centre and critical infrastructure sector. So whether you’re stopping by for the rugby, the prizes, or the conversation, Stand C70 has plenty of reasons to visit.