Speakers

Scott Birchall is EMEA application engineer at ABB, specializing in the HVACR industry including critical infrastructure solutions for data centers. With over 25 years' experience in designing, implementing, and supporting electrical systems for HVACR facilities, Scott helps organizations optimize their power architecture for reliability, efficiency, and scalability. At ABB, Scott works closely with data center operators, consulting engineers, and contractors to deliver innovative solutions that address the evolving challenges of modern hyperscale and colocation facilities. His expertise spans automation systems, variable speed drives, motors, low voltage switchgear and energy-efficient system design that support the backbone of digital infrastructure. Scott is passionate about sustainability and the role data centers play in the energy transition. He focuses on helping clients reduce their carbon footprint through intelligent cooling system selection, improved power usage effectiveness (PUE), and integration of high-efficiency technology.