Speakers

Vanessa Barone is Head of Digital Product & AI Ecommerce at Virgin Media O2, where she leads the development of customer-centric, AI-driven commerce experiences on virginmedia.com. With extensive experience across digital product, innovation, and transformation, she specialises in bridging technology, data, and human-centred design to drive measurable business impact. Based in London, Vanessa is a passionate advocate for inclusive leadership and the responsible adoption of AI, bringing a pragmatic and forward-looking perspective to the future of digital commerce.