As AI and high performance computing accelerate, data centres face unprecedented thermal pressure. Rack densities are doubling, liquid cooling is reshaping the industry, and traditional performance claims can no longer be taken at face value.

In this keynote, Matthew Nudd reveals why trustworthy, sensible based cooling data is emerging as the new critical infrastructure behind digital expansion. Through real world storytelling and clear, accessible explanations, he shows how independent certification helps operators avoid failures, reduce energy costs, and design with confidence in an era of extreme compute. A compelling, forward looking message for anyone building or relying on digital infrastructure.